Craftsmanship Team

Jim Lawrence

Sales Account Manager

Jim is a seasoned sales professional with a strong desire to succeed, shaped by his military experience in the Army Medical Corps for 8 years. His military tours instilled in him the values of work ethic and teamwork, qualities that have defined his 15-year career in truck sales. Jim brings a wealth of knowledge and expertise to his role, combining industry expertise with a commitment to excellence and customer satisfaction.

What drives your passion and creativity?

My Salvation through Christ!

What was your dream job as a child?

Formula One Race car driver.

Can you share your career journey or ‘building story

Power Sports Sales, Automobiles, Commercial Trucks, learn to assess the customer’s needs, the rest is history.

What ignited your interest in manufacturing?

Watching raw products being formed into the finished product.

What hobby or interest are you passionate about outside of work?

Motorsports! Anything with a fast, loud engine!

What’s your favorite way to unwind after a busy day?

Quiet dinner with my wife.

If you could have dinner with any historical figure, who would it be and why?

Abraham Lincoln. One of the Greatest American Presidents, in my opinion.

If you had a superpower, what would it be and why?

Knowledge and Discernment. Knowledge is Power.

Katelyn McGuire

Director of Sales & Marketing

Katelyn is the Director of Sales and Marketing for Wil-Ro, Inc. She has responsibility for all sales and marketing initiatives while crafting strategies that elevate the brand’s awareness and engagement. Known for her trend-savvy approach and compelling storytelling skills, she ensures that the American spirit and quality of Wil-Ro, Inc. resonates with customers across the country. With a background in marketing and a strong appreciation for manufacturing excellence, Katelyn plays a pivotal role in promoting Wil-Ro, Inc. as a distinguished leader in the industry.

Prior to joining Wil-Ro, Inc., Katelyn worked for the District Attorney’s Office as a Legal Assistant where she spearheaded multiple retention programs through grant writing and took great pride in her leadership efforts in preparing for criminal trials and various hearings. Drawing from her background in criminal law, Katelyn values personal connections and finds fulfillment in creative endeavors.

Katelyn earned her Bachelor of Arts degree from Western Kentucky University with an emphasis in Business Administration. She in active in her community, enjoys volunteering, and has served on the North American Trailer Dealers Association (NATDA) Women’s Leadership Committee. Outside the office, Katelyn spends her time with her two daughters, who keep her active and engaged, or surrounded by her large circle of friends and family.

What valuable lessons have you learned at Wil-Ro, Inc.?

At Wil-Ro, Inc., I’ve learned that time is money. Prioritizing tasks and making efficient use of time directly impacts productivity and ultimately the company’s success. This lesson has shaped my approach to work, emphasizing the importance of efficiency and maximizing output in all that I do.

Who or what is your greatest inspiration?

My kids are my greatest inspiration. Seeing their curiosity, resilience, and boundless imagination reminds me of the importance of embracing every moment with joy and optimism. They motivate me to strive for the best in everything I do, setting a positive example and hopefully, just hopefully, leaving the world a better place than I found it.

What’s one piece of advice you would give to your younger self?

Good advice to my younger self would be: Don’t be afraid to take risks and make mistakes. They are crucial for growth and learning. Always believe in your abilities and stay true to yourself, even when facing challenges. Invest time in building meaningful relationships and never underestimate the power of perseverance and hard work. Most importantly, prioritize your well-being and don’t forget to enjoy the journey along the way.

What’s your favorite quote or motto to live by?

You didn’t come this far to only come this far.” It’s a powerful reminder to keep pushing forward, no matter the challenges or setbacks encountered along the way. This motto encourages continuous improvement and a relentless pursuit of goals, reinforcing the idea that every step forward is part of a larger journey towards success and personal fulfillment.

If you could switch jobs with anyone for a day, who would it be and why?

If I could trade jobs with anyone for a day, I would choose Joe Navarro. He has a wealth of experience and knowledge in nonverbal communication and behavioral analysis, which fascinates me. Spending a day in his role would allow me to gain firsthand insights into his expertise and methods, deepening my understanding of human behavior and improving my own skills in communication and observation.

What’s the best part about working with your team at Wil-Ro, Inc.?

We thoroughly enjoy our time together! While work remains our priority, we ensure each day is filled with joy and camaraderie. Despite our diverse backgrounds and interests, we share a profound dedication to manufacturing excellence and delivering top-tier customer service and truck bodies in our industry.

Drew Dallenbach

Fabricator – Platform and Landscape Series

What was your dream job as a child?

Firefighter

Do you have any hidden skills or talents?

Archery

What valuable lessons have you learned at Wil-Ro, Inc.?

Quickness and accuracy

What hobby or interest are you passionate about?

Hunting

What is one technology or tool you can’t live without in your job?

Hood

What is the best part about working with your team at Wil-Ro, Inc.?

Everyone gets along, we are all best friends

Dylan Leath

Fabricator – Platform and Flatbed Series

What was your dream job as a child?

I always wanted to be a welder or a firefighter!

What’s the most valuable career advice you’ve received?

Never give up and learn from my mistakes.

What motivated you to become part of the Wil-Ro, Inc. team?

I always wanted to be a part of building a quality product.

What’s one piece of advice you would give to your younger self?

“Never stop grinding.”

What hobby or interest are you passionate about outside of work?

I love to play golf and on our Wil-Ro men’s softball team.

What’s one technology or tool you can’t live without in your job?

My hood – I can’t work without it!

Joey Royer

Material Specialist

What was your dream job as a child?

Millionaire

What’s the most valuable career advice you’ve received?

Stick with your job

Do you have any hidden sills or talents that might surprise people?

Remember history dates

What ignited your interest in manufacturing?

Wanted to learn about the industry

What valuable lessons have you learned at Wil-Ro, Inc.?

Work quick and efficient

What’s one piece of advice you would give your younger self?

Don’t be scared to try new things

What hobby or interest are you passionate about outside of work?

Current Events

What’s one technology or tool you can’t live without in your job?

My phone

If you could switch jobs with anyone for a day, who would it be and why?

Elon Musk

Cody Hoover

Fabricator – Platform Series

What was your dream job as a child?

I always wanted to become a welder.

What’s the most valuable career advice you’ve received?

To be on time to work every day and give 100% in what I do.

What motivated you to become part of the Wil-Ro, Inc. team?

The collaborative effort of everyone working together.

What’s the most adventurous thing you’ve ever done?

When I went white water rafting – so fun!

If you could switch jobs with anyone for a day, who would it be and why?

Evan Phillips, because I’d like to build flatbeds.

What’s the best part about working with your team at Wil-Ro, Inc.?

The friendships that I’ve made while working here.

Katie O’Haver

Fabricator – Landscape Series

What was your dream job as a child?

I thought I wanted to be a veterinarian but I decided against it because I didn’t enjoy school.

What’s the most valuable career advice you’ve received?

Always be willing to try new things because you may be surprised at things you enjoy and are interested in.

What ignited your interest in manufacturing?

I knew I didn’t want to sit all day, and I’ve always enjoyed hard work and physically demanding jobs.

What motivated you to become part of the Wil-Ro, Inc. team?

I had heard really good things about the product, the people, the environment and all of those things were important to me wherever I landed next.

What’s the most adventurous thing you’ve ever done?

I’ve jumped off some pretty high cliffs with friends – a lot of fun!

What’s the best part about working with your team at Wil-Ro, Inc.?

The welders are great! We really are one big team!

Lori Miller

Fabricator – Flatbed Series

What was your dream job as a child?

My dream job was always to be a mom.

What’s the most valuable career advice you’ve received?

I once heard someone say “work as though you’re working for God, working towards the Kingdom” and that changed my perspective on everything.

What ignited your interest in manufacturing?

I wanted to challenge myself in new ways and be a part of the small percentage of women in this field.

How did growing up in your hometown shape who you are today?

People in my hometown are big on helping each other; community and family, that’s made a significant impact on me since I left.

What’s one technology or tool you can’t live without in your job?

My tape measure and soap stone are my best friends!

If you could master one new skill instantly, what would it be?

Hunting. I feel like that’s a necessary and useful skill.

Logan Lankford

Fabricator – Flatbed Series

What’s the most valuable career advice you’ve received?

“Welding is only a tool in your arsenal.”

What ignited your interest in manufacturing?

I gave it a try in high school and have loved it ever since.

What valuable lessons have you learned at Wil-Ro, Inc.?

I have learned to really take pride in the things I create.

What’s one piece of advice you would give to your younger self?

Step out of your comfort zone.

What’s one technology or tool you can’t live without in your job?

Millermatic 252 – obviously!

What’s the best part about working with your team at Wil-Ro, Inc.?

The positive attitude that everyone brings with them.

Nathan Smith

Sales Account Manager

Nathan started his career in medical tech sales after studying Business Management. Known for his proven leadership abilities and results-driven approach, he excels in communication and relationship-building. Nathan brings a comprehensive skill set to his sales roles, including strategic planning, client acquisition and retention, and a commitment to delivering exceptional customer service. His dedication to continuous improvement and achieving sales targets underscores his success in the field.

How did growing up in your hometown shape who you are today?

In my hometown, you were expected to hold your head high and push through the trenches. Everyone in my town expected you to have honesty, integrity, and accountability. I carry myself in the ways I grew up, holding myself accountable and always being honest.

What’s the most valuable career advice you’ve received?

My most valuable career advice would have to be how for every win you have one hundred losses. You have to let that one win carry you through to the next win. Every day you might not win, but when you do celebrate it.

What motivated you to become part of the Wil-Ro, Inc. team?

The key motivators of me wanting to be part of the Wil-Ro team were the opportunities to build relationships with coworkers and customers, the company culture, and the leadership wanting to help you succeed.

If you could travel anywhere in the world, where would you go and why?

If I could travel anywhere, I would choose to go to Alaska. I grew up loving the outdoors and mountains. The wildlife and nature out there could not be shown in just photos.

What’s the most adventurous thing you’ve ever done?

I went to the Florida Keys for a boy scout trip. There I got in water with multiple sharks and scuba dived while seeing a coral reef.

What hobby or interest are you passionate about outside of work?

My most passionate hobby/interest is basketball. I love to coach our youth and enjoy being on the sidelines of my favorite sport.

Conroy Cadore

Operations Leader

Conroy is the Operations Leader at Wil-Ro, Inc., where he is responsible for the company’s entire factory operations, including weld, body shop, paint, product finishing, and install teams. He also oversees facilities and safety for the organization. His career spans more than 20 years of varied experience in operations and personnel management.

Prior to joining the Wil-Ro Team, Conroy served for 22 years on active duty in the United States Marine Corps. He completed two combat tours to Iraq in support of Operations Iraqi Freedom. Conroy also served as a Drill Instructor on Marine Corps Recruit Depot, Parris Island.

Originally from Southern Florida, Conroy earned a Bachelor of Arts in Entrepreneurial Studies at Ashford University. Conroy is now proud to call Tennessee home, enjoys spending time with his wife and family, and loves to fish!

Which achievement in your career makes you proudest?

Being a Marine Corps Drill Instructor because it was a humbling and rewarding experience.

What activities bring you the most joy?

Spending time with my wife and family.

What was your dream job as a child?

I didn’t have a dream job, but I know that I wanted to be financially independent.

What’s your favorite way to unwind after a busy day?

Spending time with my wife or working on my car.

What’s one piece of advice you would give to your younger self?

Save money and invest so that your money will work for you and lead to financial freedom.

What hobby or interest are you passionate about outside of work?

Spending time on a lake fishing.

John Kingston

Chief Financial Officer

John is the Chief Financial Officer at Wil-Ro, Inc., where he is responsible for all the company’s financial functions, including corporate finance, audit, accounting, and treasury. He also oversees and brings his leadership experience to all human capital elements of the organization. His career spans more than 25 years of varied experience in implementing strategic initiatives to drive business growth and operational efficiency.

Prior to joining Wil-Ro, Inc., John’s career focused on M&A advisory, strategic consulting, and entrepreneurial ventures. From 2007 – 2016, John worked as an investment banker on Wall Street, and gained extensive expertise in finance, corporate board leadership, lower middle market business management, and operations.

Earlier in his career, John served as an Air Intelligence Officer in the United States Marine Corps. He completed deployments to both Kuwait and Iraq during his time on active duty.

Originally from Southern California, John earned his MBA from the Vanderbilt University Owen Graduate School of Management, and a Bachelor of Arts from the University of Colorado Boulder.

What’s the most valuable career advice you’ve received?

Nothing ventured, nothing gained — My father, a successful private business owner, stressed the importance of taking calculated risks, whether in business or professionally. Successful business leaders are decisive and willing to take risks, after thoughtful and careful evaluation.

What ignited your interest in manufacturing?

The process of creating or building products has always been of interest to me. I grew up in a family that owned a manufacturing company and continue to enjoy the challenges and rewards that are possible in a manufacturing business environment.

What motivated you to become part of the Wil-Ro, Inc. team?

The opportunity to join an energetic and growing team that is aligned and focused on a set of core values which personify success, both professionally and personally.

What’s your favorite way to unwind after a busy day?

Spending time with my family, sharing a home cooked meal (likely one that I’ve prepared) and hearing about the events of my family’s day.

What’s your favorite quote or motto to live by?

“Carpe Diem – Seize the Day”. I try to appreciate and take advantage of each day as time is something we cannot slow down or recreate.

What’s one technology or tool you can’t live without in your job?

HP 12C Financial Calculator – I always keep one close by on my desk and never go to a meeting without one.

Joshua J. Coster

President | Owner

Joshua is the President and Owner of Wil-Ro, Inc. He is a pivotal leader behind Wil-Ro, Inc., combining his expertise in manufacturing and operations with his commitment and appreciation of quality. With over 20 years of experience in growing industrial businesses, Joshua’s dedication to producing high-quality work trucks built to stand the test of time is what drives Wil-Ro, Inc.’s continued excellence.

In addition to his responsibilities at Wil-Ro, Inc., Joshua also owns and operates Turtleback Trailers, a leading overland trailer manufacturer. He enjoys the excitement of acquisitions, has a love for manufacturing, and is passionate about building and growing great brands.

Prior to acquiring Wil-Ro, Inc. in 2017, and Turtleback Trailers in 2023, Joshua’s career focused on a manufacturing track. From 2005 – 2017, he held various leadership roles at three Fortune 500 industrials, including Caterpillar and Joy Global.

At 17, Joshua enlisted in the United States Marine Corps and served for eight years. He completed three deployments to Okinawa, one to South Korea, and another to Iraq in support of Operation Iraqi Freedom. Joshua earned his MBA from the Kellogg School of Management at Northwestern University and has a Bachelor of Arts from DePaul University.

When he’s not at the factory, Joshua loves being outdoors—running, biking, camping, or hiking. He finds comfort in woodworking and building projects. He enjoys spending time with his three daughters and discovering new places with his family.

What ignited your interest in manufacturing?

Walking through Industrial Clutch (Pearl Street at Frederick Street; Waukesha, WI) as a child. Seeing my dad work in a factory. The sights, sounds, and smells. The rhythm of machines. Organized chaos but felt like harmony. Working at Caterpillar after the Marine Corps – my fascination for factories amplified. Excitement and passion – seeing a team transform a pile of materials into the best finished product in the industry.

If you could have dinner with any historical figure, who would it be and why?

Elle Woods, Buster Moon, Taylor Swift, Ally Campana, Michael Jordan, George W. Bush, James Mattis, Miguel Rivera, Abraham Lincoln, Walt Disney, and Phil Jackson.

What hobby or interest are you passionate about outside of work?

Running, road biking, mountain biking, hiking, kayaking, camping. Be outdoors! Reading. Traveling. Exploring.

What’s your favorite quote or motto to live by?

Have courage – and be kind.

What’s the best part about working with your team at Wil-Ro, Inc.?

A shared passion. Positivity. Results. Energy. Seeing a team that believes in one another. Witnessing others grow and excel in their roles and within our industry. Change Makers.

If you could master one new skill instantly, what would it be?

To learn to play a Steinway Concert Grand.

Cameron Scott

Manufacturing Engineer

Cameron graduated with a degree in Manufacturing Engineering Technology from Western Kentucky University. He began his career in manufacturing as a tool and die machinist, where he gained hands-on experience in precision grinding and polishing, CNC machine setup, and part production using Samsung and Fadal CNC milling machinery, as well as Mazak and Mori Seiki lathe machinery. Cameron is skilled in Mazatrol conversational and standard G code programming, CAM Works CAM package, and utilizing FANUC CNC controllers. He also applies lean Six Sigma principles to overall shop and office organization. Passionate about the design process, Cameron excels at finding innovative and efficient solutions, while still enjoying hands-on work on the shop floor. In his free time, he likes restoring classic cars and attending local races.

What ignited your interest in manufacturing?

My interest in manufacturing was influenced by a family friend who was an engineer for a local factory in my hometown that produced camper parts. I remember being taken on a tour at around 15 years old seeing how all the parts interchanged throughout the plant along the process of production and I knew then that I wanted a career in the manufacturing industry.

Can you share your career journey or ‘building story’?

My career in manufacturing began as a tool and die machinist in college. During this time, I learned many different skills that are involved in the process of producing a product. I began there sorting material and eventually running CNC and manual machinery. After college I wanted to utilize my experience I had gained and degree in Manufacturing Engineering Technology which is how I made my way to Wil-Ro where I am currently an engineer.

What drives your passion and creativity?

My passion and creativity are driven by my want to find a solution. Not if, but how a problem can be solved in an efficient manner.

What do you admire most about Wil-Ro, Inc.?

The uplifting atmosphere, all team members want to see others succeed in reaching their goals.

What’s your favorite way to unwind after a busy day?

Fishing

What’s one piece of advice you would give to your younger self?

Anything is possible with a positive mindset.

What’s one technology or tool you can’t live without in your job?

My computer, without it I would not be able to do anything.

What hobby or interest are you passionate about outside of work?

Restoring classic cars

Hunter Templeton

Quality Specialist

Hunter is integral to the quality control process, ensuring each truck body meets rigorous standards of craftsmanship and robustness. With a keen eye for detail and a hands-on leadership style, Hunter mentors the production team while holding them accountable for maintaining high standards. His expertise in quality control and commitment to excellence align seamlessly with Wil-Ro, Inc.’s standard of quality and resilience.

Dream job as a child:

Pro motorcross / supercross racer

Most valuable career advice:

Don’t chase the money, chase the opportunity

Valuable lessons at Wil-Ro:

Stay true to who you are, stand firm on what you believe in

How did growing up in your hometown shape you today:

That there is A LOT more to the world than just what you are used to seeing.

One piece of advice I’d give my younger self:

Enjoy the time you have with your family and friends before you look up and they are gone.

Hobby or interests outside of work:

Golf, Basketball, Football, Baseball, Coaching

If I could switch jobs with anybody, who would it be and why:

Josh Coster, I would love to see the determination and commitment it takes to operate 2 businesses at 1 time.

Best part about working at Wil-Ro:

Being able to make some close friends and see the skills other people have is incredible. Wil-Ro is and always has been like a big family.

Molly Rose

Business Administrator

Molly is the Business Administrator at Wil-Ro, Inc., where she excels in enhancing operational workflows through her adept management of administrative and financial responsibilities. With a meticulous eye for detail, she ensures the precise execution of business documents and financial transactions, thereby supporting the team’s dedication to exceptional service. Her enthusiasm for problem-solving is instrumental in streamlining processes, improving customer interactions, and maintaining smooth daily operations.

Before her role at Wil-Ro, Inc., Molly was an elementary school teacher with the Sumner County School System. There, she collaborated closely with colleagues to tailor curricula, enriching the educational experience for students across all grade levels. Molly’s creativity was evident in various inventive school projects, and she took great pleasure in fostering meaningful connections and contributing to a robust learning environment.

Molly earned her bachelor’s degree from The University of Tennessee at Chattanooga. Proudly rooted in her hometown of Gallatin, TN, she enjoys spending time with family and friends and is committed to local success. Molly is delighted to contribute to the achievements at Wil-Ro, Inc. and remains actively engaged in her community.

What was your dream job as a child?

A labor and delivery doctor!

Who or what is your greatest inspiration?

My mom! She is the true definition of servant-hearted, and I hope to be like her one day.

If you had a superpower, what would it be and why?

If I could have a superpower, it would be the ability to read people’s minds! I would be able to understand other people’s true thoughts and feelings.

What’s one book or movie that you think everyone should read or watch?

The book Firefly Lane is hands down one of my favorites!

What’s the most adventurous thing you’ve ever done?

Skydiving!

Cody Dieter

Supply Chain Leader

Cody brings more than 15 years of manufacturing experience to the Wil-Ro Team, specializing in commercial vehicle upfitting, electrical systems, and mechanical and hydraulic systems. His background includes roles in manufacturing and logistics, with expertise in welding and fabrication gained during nearly ten years at a Fortune 500 industrial.

Cody plays a crucial role in supply chain at Wil-Ro, Inc., overseeing that all materials meet stringent standards of reliability and consistency. With a sharp eye for detail and a proactive approach to maintain our industry-leading lead times, Cody handles vendor relationships effectively and ensures a smooth flow of materials. His expertise in supply chain management and commitment to excellence are key to supporting Wil-Ro, Inc.’s high standards for work truck design and durability.

Apart from his work, Cody enjoys camping, hunting, and fishing. He actively participates in organizing hockey tournaments to support the Make-A-Wish Foundation and spends quality time with his four kids. Originally from Wisconsin, Cody has called Tennessee home for the past six years, embracing the heat and humidity but holding on to his love for cold weather, snow, and the mountains. He also enjoys vacationing at the beach and building things with his hands.

What activities bring you the most joy?

Being out in nature hunting or fishing with my kids or sitting at the ice rink watching them grow in hockey.

What motivated you to become part of the Wil-Ro, Inc. team?

Moving from my home state of Wisconsin where I grew up and spent all my time and wanting to continue to grow at what I do. All the opportunities and multiple different positions to learn along the way.

How did growing up in your hometown shape who you are today?

The things I experienced/saw growing up in my hometown made me learn a lot about life and how to change to become better and where I am today.

What’s your favorite way to unwind after a busy day?

Heading to the lake with my kids to fish and relax.

What’s one piece of advice you would give to your younger self?

Don’t be afraid to try new and different things. Be smart but have fun and live life to the fullest. Ask questions and listen to the older.

What’s your favorite quote or motto to live by?

“You build on failure. You use it as a stepping stone. Close the door on the past. You don’t try to forget the mistakes, but you don’t dwell on it. You don’t let it have any of your energy, or any of your time, or any of your space.” — Johnny Cash

James Fulweber

New Business Account Manager

James is a seasoned professional with extensive experience in management positions within truck manufacturing and various financial institutions. With 28 years in the truck industry, he has garnered a wealth of expertise and insight. James has also served on the board for the South Central Truck Club, demonstrating his commitment to industry leadership and community involvement. Known for his strong sales acumen and strategic leadership, James brings valuable attributes to his roles, including effective communication and a track record of achieving business goals.

What activities bring you the most joy?

I love fly fishing. What I did as a child I still do today. It’s probably an excuse to be close or on the water, but regardless I always keep a fly rod close by.

What’s the most valuable career advice you’ve received?

Always have faith, relationships, character and integrity in everything you do.

What do you admire most about Wil-Ro, Inc.?

First and foremost, the quality of Wil-Ro’s team. A close second would be the quality of our products we manufacture and taking them to market.

What’s your favorite way to unwind after a busy day?

A nice walk and a glass of wine.

What’s one book or movie that you think everyone should read or watch?

“Remember the Titans”- A great example on how teamwork should be done.

If you could travel anywhere in the world, where would you go and why?

Patagonia- They have some of the prettiest mountain ranges and some of the best fly fishing in the back country in the world. Good food too.

Evan Phillips

Fabricator – Flatbed Series

What was your dream job as a child?

My dream job as a child was to be in the military.

What’s the most valuable career advice you’ve received?

Take pride in your work and everything you do.

What ignited your interest in manufacturing?

I took an agriculture mechanics class in high school and loved it ever since.

What’s one piece of advice you would give to your younger self?

Stick to what you believe in and never give up.

What’s one technology or tool you can’t live without in your job?

My tape measure – a necessity!

What’s the best part about working with your team at Wil-Ro, Inc.?

I have made a lot of friends here that are also my team members.

Victor Kinnamont

Fabricator – Flatbed Series

What was your dream job as a child?

My dream job as a child was to be an Archaeologist.

What ignited your interest in manufacturing?

What sparked my interest in manufacturing was my insatiable urge to create.

What valuable lessons have you learned at Wil-Ro, Inc.?

A lesson I have learned from Wil-Ro is that communication and the manner in which one does so is important.

What hobby or interest are you passionate about outside of work?

A hobby that I am quite fond of is leather working.

What’s one technology or tool you can’t live without in your job?

My most valued tool for my occupation is my Makita cordless angle grinder.

What’s the best part about working with your team at Wil-Ro, Inc.?

What I enjoy most when working with my team members is engaging in outrageously nonsensical and comedic conversation.

Madison Honeycutt

AP & Culture Administrator

Madison is a self-motivated communicator with a talent for streamlining business operations. Her commitment to achieving excellence for customers begins with cultivating lasting relationships and delivering exceptional customer service. Starting her career in the medical field, Madison transitioned to Wil-Ro to oversee day-to-day front office responsibilities. Over her three-year tenure, she has taken on various roles within the company, demonstrating versatility and dedication to organizational success.

What was your dream job as a child?

My dream job was to be a flight attendant. I grew up traveling all over the US as my mom was a Southwest flight attendant. I also enjoyed the people I met along the way traveling and seeing the beauty this world has to offer.

What’s the most valuable career advice you’ve received?

Be attentive to even the smallest details-it does not go unnoticed and have a positive attitude no matter the adversity you face.

What valuable lessons have you learned at Wil-Ro, Inc.?

Teamwork makes the dream work! I have learned the importance of being part of a team during my tenure at Wil-Ro. Everyone’s role is connected in some shape or fashion which leads to the creation of our premier truck body.

What’s your favorite way to unwind after a busy day?

Going to the lake with my baby girl and husband and taking a boat ride or watching the sunset on the water. Nothing beats that in my book!

What’s one piece of advice you would give to your younger self?

Take more chances and get out of your comfort zone! You will surprise yourself with how much you can accomplish and what the world has to offer by putting yourself out there.

Taylor Carroll

Business Administrator

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Name of the street where you grew up?
89th Street; in Milwaukee, Wisconsin. My childhood home for 14 years; 1984 – 1998!

Do your socks match?
Always – Colorful!

Which TV Sitcom would you star in?
Seinfeld – truthfully, the only television series I have ever watched!

What risks are worth taking?
Those pushing you to follow your dreams! Be excited through life’s journey! Take risks – and jump in the deep end!

As a child, what did you want to be when you grew up?
A Fireman.

© 2024 WIL-RO, INC.

Jim Lawrence

Katelyn McGuire

Drew Dallenbach

Dylan Leath

Joey Royer

Cody Hoover

Katie O’Haver

Lori Miller

Logan Lankford

Nathan Smith

Conroy Cadore

John Kingston

Joshua J. Coster

Cameron Scott

Hunter Templeton

Molly Rose

Cody Dieter

James Fulweber

Evan Phillips

Victor Kinnamont

Madison Honeycutt

Taylor Carroll