Thank you for your interest in our brand – our team is excited to meet you! Wil-Ro, Inc. is honored to partner with many of the finest work truck organizations. Our culture is all about our people and their passion. Crafting the highest quality truck bodies is what we do best. Building lasting relationships with like-minded businesses excites us – have fun, innovate, and grow with Wil-Ro. Let’s live passionately and achieve great things – together!

– JOSHUA

Wil-Ro Wins Top Workplaces 2021-2022
JOSHUA J. COSTER

JOSHUA J. COSTER

PRESIDENT | OWNER

JOSHUA J. COSTER

PRESIDENT | OWNER
Name of the street on which you grew up.

89th Street; in Milwaukee, Wisconsin. My childhood home for 14 years; 1984 – 1998!

Do your socks match?

Always – Colorful!

Which TV sitcom would you star in?

Seinfeld – truthfully, the only television series I have ever watched!

What risks are worth taking?

Those pushing you to follow your dreams! Be excited through life’s journey! Take risks – and jump in the deep end!

What are your favorite shoes?

Allen Edmonds. Their local roots, dedication to craftsmanship, and timeless style make them a favorite!

SALES / NEW BUSINESS

KATELYN MCGUIRE

KATELYN MCGUIRE

Director of Sales

KATELYN MCGUIRE

Director of Sales
What is the best way to start the day?

A cup of coffee by the ocean, but if not, then I suppose going to HIIT class would be a close second.

What is your favorite restaurant?

Hickory & Oak in Bowling Green, KY. Not a bad item on the menu!

Do you have a personal motto?

You didn’t come this far, to only come this far.

What book or author has inspired you the most?

David Goggins has one of the most inspiring stories in his book Can’t Hurt Me. He was failing at every aspect of life and now he is a world record holder, a Navy SEAL, a triathlete…the list goes on.

Who has motivated you the most?

My two daughters. I strive every day to be better for them. They mean the world to me.

JIM LAWRENCE

JIM LAWRENCE

Sales Account Manager

JIM LAWRENCE

Sales Account Manager
What are you most likely to become famous for?

If I could choose my legacy, I would be known for being a humble, God-fearing, servant of our Lord and Savior, Jesus Christ.

What inspires you?

Our military soldiers who selflessly give their lives for others, without regard to their own safety. Protecting our freedom and our great country and our rights, who so many others take for granted. These soldiers are my HEROES! And they inspire me.

What was your first car?

1968 Chevrolet Camaro

What are your long-term goals?

To walk on as many beaches as possible holding my wife’s hand.

What band or artist was your first concert

Alice Cooper

MADISON HONEYCUTT

MADISON HONEYCUTT

Sales Support Coordinator

MADISON HONEYCUTT

Sales Support Coordinator
What is your go to karaoke song?

Suds in the Bucket by Sara Evans, it’s my go to!

What is one thing you have learned that has completely changed your life?

‘You can do hard things’ My dad instilled this in me from a young age. You can accomplish everything you set your mind to, no matter how big or small the task might be.

What’s something about you that people would be surprised to know?

I love football. I played intramural flag football throughout college. I am a huge Green Bay Packer fan. I have been to Lambeau Field once and hope to go again soon. Throughout the fall, you can almost always find me watching football on the weekends.

What is one thing you cannot live without?

My dog Charlie, he is a rescue and is a real-life Scrappy-Doo.

JAMES FULWEBER

JAMES FULWEBER

Sales Account Manager

JAMES FULWEBER

Sales Account Manager
What is your go-to meal?

Fresh Gulf of Mexico Southern Seafood Gumbo with Fresh crab, shrimp, and oyster.

Where did you grow up?

Houston, TX

Which historical figure would you like to meet and why?

Mark Twain to discuss adventures.

If you did not have to sleep, what would you do with the extra time?

If I didn’t need to finish a book I was reading, I would watch vintage 70’s GOOD Rock n Roll and old school country live concerts on youtube. Don’t send me bro country.

CULTURE

ASHLEY FREEMAN

ASHLEY FREEMAN

Chief People Officer

ASHLEY FREEMAN

Chief People Officer
What are some small things that make your day better?

Being active gives me energy and confidence, so I love a good gym class or walk around the neighborhood. I’m also a cat mom, and I love that my furballs keep life interesting!

What is the best advice you’ve ever heard?

My grandparents always said, “you can catch more flies with honey than with vinegar.” Being kind to people goes a long way in a world where kindness is sometimes hard to find. You never know what people are battling; a smile or wave might make someone’s day.

If you could have an unlimited supply of one thing, what would it be and why?

Baby wipes. I love a good baby wipe, especially the ones that smell like shea butter or cucumber. They can be used for anything at home or on-the-go!

What three items would you bring on a deserted island and why?

I’d bring a fishing net, a sheet of heavy canvas, and a cast-iron kettle. The net is necessary for catching food; the canvas can be used for shelter and can be dried in the sun if it gets wet; the kettle can be used to collect water or cook food over a fire. Seems practical to me!

If you could bring back any fashion trend, what would it be?

Doubled-up, alternating neon socks with splatter paint, ruffled denim skirts. All you 80s babies know that the first day of 2nd grade was like a fashion show in our white Keds, with our ponytails on the side! I could also rock 1920s garb, and 1950s A-line dresses are a favorite too!

SUPPLY CHAIN

GIANNA D’ALOIA

GIANNA D’ALOIA

Supply Chain Leader

GIANNA D’ALOIA

Supply Chain Leader
What is the best way to start the day?

Enjoying a cup of hot coffee with breakfast.

Who is your hero and why?

Indra Nooyi because beyond being ranked on the Forbes 100 Most Powerful Women list, she was the first female CEO that I read about in a Pepsi case study during my last semester in college.

What is your favorite childhood memory?

Going on a cross country road trip with my family to Yosemite National Park and Yellowstone National.

What risks are worth taking?

The risks that you know will pay off in the long run and can help those around you.

What stereotype do you completely live up to?

Athlete, self-confidence and the ability to strategize while working as a team.

OPERATIONS / ENGINEERING

JAMES METZ

JAMES METZ

Engineer

JAMES METZ

Engineer
What was your first car?

My first car was a 2008 Nissan Altima that I got from my dad. It was silver and two door.

What is your favorite city?

My favorite city is Nashville, TN. I came here to attend Vanderbilt and immediately fell in love with the vibrant atmosphere and all the awesome activities it has to offer.

Who was your favorite teacher?

Dr. Del Bosque was my biomedical instrumentation and medical electronics professor at Vanderbilt. She was an incredible resource for learning new and exciting medical technologies and really pushed me out of my knowledge wheelhouse, enabling me to discover new talents and passions.

Where were you born?

I was born in Charlotte, NC along with five siblings. My parents have since moved away, but I still very much consider it home.

Who would you like to meet dead or alive?

Noah Kahan is a folk/indie music artist who writes lyrics that touch on growing up in a small northern town, wanting to get out and explore the world, and reminiscing on his younger days and simpler times. He creates music that resonates with his followers and depicts the simple challenges and small victories of everyday life.